fao @okcupid @boost_drinks @AbsoluteRadio,
At work we’re forced to listen to Absolute Radio on the DAB. With its blend of near-past retro nostalgia, overinflated sentiment oscillating to deflated euphoria of abandoned cocaine britpop / dance anthem utopias, it often seems to lend itself to uncanny and poetic workplace atmospheres. Anyway, one such poetic moment happened today. I was sipping from my can of Boost and idly shirking on OKCupid when this song came on the radio. Laura Branigan’s ‘Self Control’. I think I may have accidentally stumbled upon a highly potent cross-brand marketing wormhole which may interest all three of your marketing departments. Obviously I’m after a cut, poetry don’t come for free babes. Here’s my video re-enactment of the moment. Hope you enjoy it. Cash in an envelope is best. Ta.